Missing conversions
Safari ITP and ad blockers drop 20% to 40% of browser-only pixel events before Meta sees them.
SERVICE · Tracking & Analytics
Your ad platform says 40 sales. Your bank says 26.
Meta Pixel, Conversions API and GA4 tracking setup
We fix your Meta Pixel, Conversions API (CAPI), GA4 and Server GTM so your ad platform matches your real store or CRM orders.
StackMeta Pixel · Conversions API · GA4 · Server-side GTM
THE PROBLEM
Ad blockers and iOS privacy eat browser events. Meta optimises on whatever is left.
When your signal is wrong, you scale losers and kill winners.
Double-counted sales
Firing both Pixel and CAPI without shared event_id deduplication inflates reported ROAS.
Bad algorithm training
Meta's bidding engine optimizes toward whichever events you feed it, accurate or broken.
WHAT WE SET UP
Tracking that matches your real orders.
Browser and server events deduplicated and verified against your checkout or CRM.
Full tracking audit
Map every event firing, missing or double-counting across Meta and GA4.
Meta Pixel & Conversions API
Browser + server events paired with clean event_id deduplication.
GA4 & Google Tag Manager
Clean e-commerce or lead events inside a maintainable GTM container.
Server-side GTM
First-party server container setup on Stape or cloud infrastructure.
Consent Mode v2
Tags configured to respect user consent without breaking attribution.
14-day reconciliation check
Verified against real Shopify, WooCommerce or CRM orders.
PLATFORMS & TOOLSMeta PixelConversions API (CAPI)Google Analytics 4Google Tag ManagerServer-side GTMStapeShopifyWooCommerce
VERIFICATION & PROOF
Checked against real sales. Not just green lights.
Every setup closes with a live reconciliation report and our 14-day verification watch.
VERIFICATION DELIVERABLE
Every tracking project closes with a live reconciliation report.
Tracking runs inside your tag and server containers rather than as a visual poster. Instead of decorative screenshots, you receive a verified technical handover:- Event map
- Every Meta Pixel, CAPI and GA4 event documented with trigger conditions, parameters and deduplication keys.
- Order check
- Live test orders and form submissions verified across Meta Test Events, GA4 DebugView and your backend.
- 14-day watch
- Post-launch reconciliation check to confirm platform reports and real store or CRM orders stay aligned.
REVIEWS
Real reviews. Real client words.
339 client reviews from 43 countries. 5.0 average.
Good work starts with listening. Hear what clients say about the care, communication and creativity behind their projects.
Seller is excellent in communication, but especially in the work!! I have used him over and over again because of the detail and quality of the work. Absolutely recommend!
Very experienced and great communication. Happy with his service
Great experience start to finished, very vocal throughout the whole process and the end result looked fab!
Listens to requirements, easy to work with and goes out of his way to make the gig successful.
HOW IT WORKS
Audit. Rebuild. Verify. Document.
Days for a pixel fix. One to two weeks for full server-side tracking.
- 01
Audit
We compare your ad platform numbers against your real store or CRM orders.
- 02
Rebuild
We fix the Pixel, CAPI, GA4 and GTM containers in staging.
- 03
Verify
We run live test orders and confirm deduplication and match quality.
- 04
Document
You get a plain-English event map plus a 14-day reconciliation check.
FREE TRACKING HEALTH CHECK
Fixed price. Guaranteed against your real orders.
Days for a pixel repair. One to two weeks for full server-side CAPI + GA4. If your tracking still doesn't reconcile after 14 days, you don't pay for setup.
- Pixel & event fix
- 2 to 4 working days
- Server-side CAPI + GA4
- 1 to 2 weeks
- Guarantee
- 14-day order reconciliation guarantee
- Ownership
- All GTM, GA4 and server containers stay in your name
FREE TRACKING HEALTH CHECK
Check why your numbers don't match.
Tell us what Meta says vs. what your store says. Reply within 1 working day.FAQ
Tracking questions. Straight answers.
How do I know if my tracking is broken?+
Compare purchases or leads in Meta Ads Manager over the last 30 days against your backend orders. A gap over 10–15% means events are missing or double-counting.
What is Meta Conversions API (CAPI)?+
It sends conversions directly from your server to Meta so browser ad blockers and iOS privacy rules can't drop the sale.
Will this wipe my existing GA4 history?+
No. We build and test in Google Tag Manager workspaces so historical data stays intact.
What if the numbers still don't match after setup?+
We monitor for 14 days post-launch. If our setup doesn't reconcile with your backend orders, you don't pay for setup.